SAMANTHA ROYER

How to create a killer content marketing strategy

Because creating a content marketing strategy is a MUST-DO before you start putting out messages into the world and expecting the dollar bills to roll in. If you don’t know “why” you’re marketing, who you’re talking to, or what to even say to make an impact and see results, your marketing tactics don’t actually matter […]

featured

OPEN POST

5 basic numbers you need to know to grow your creative business

Ever wonder how all the cool creatives on the block seem to just effortlessly make money and continuously grow their business?? Spoiler alert: it’s not grasping at #allthemarketingthings but rather the RIGHT marketing things. And all those cool creative kids are using one thing that most entrepreneurs aren’t to know how to figure out which ones […]

featured

OPEN POST

How To Optimize Your Email Marketing Strategy : Part 1: Optimizing Your Lead Magnet

You’ve checked off all the boxes on your email marketing strategy. You’ve created a killer lead magnet and offer it throughout your site, you include your calls to action at the end of your blog posts to get readers to opt into your list, and you may even be super savvy at nurturing your webinar […]

featured

OPEN POST

How To Create Brand Messaging That Converts To Paying Clients

Why do you do what you do for a living? The 3 letter word, “why”, will make or break your business. You can’t market your business without understanding your “Why?”- your brand messaging. Brand messaging is your brand’s “promise”, the value that you add to your audience, and all the words and imagery you use to […]

marketing strategy

OPEN POST

How Brand Shame Is Killing Your Business (What It is & How To Get Rid Of It)

Do you ever stare at your screen for hours because you keep questioning if that Instagram caption is good enough, creative enough, or “engaging” enough for the algorithm? Then maybe decide not to post at all? Or maybe you cringe at the thought of handing out your business card because you can’t even stomach looking […]

marketing strategy

OPEN POST

The Not-So-Obvious Marketing Strategy Your Business Needs

We all get those “secret marketing strategy” subject lines in our inbox that we don’t even open. The kind we already assume we know what the content is all about so we just hit delete? The same “email list building strategy” we think we’ve heard all about or think we already have all figured all […]

Data

OPEN POST

What To Say Instead of Double Tap So Facebook Doesn’t Demote You

Did you know you can’t say “double tap” or “comment below ” now because of the whole “engagement bait” rule from Facebook?? Did you know asking your homies to tag their friends or biz besties in the comments is among one of the 5 types of “engagement bait” that Facebook is now penalizing your visibility […]

marketing strategy

OPEN POST

How to Use Quizzes in Your Marketing Strategy and Why you should

Ever take the Buzzfeed “What emoji are you” or “The Sorting House Quiz” to know if you’d be placed in the  Gryffindor or Slytherin Hogwarts house? Ok, maybe you aren’t obsessed with emojis or Harry Potter like me, but I bet you know exactly what I’m talking about or have at minimal seen your friends […]

marketing ideas

OPEN POST

How To Next-Level Your Marketing For FREE

Because no, you don’t actually need to buy a fancy new business tool or the latest online course to next-level your marketing strategy. It’s not like some new industry wide marketing concept is falling from the sky every single day that you’re missing out on. I’ve  seen the same “trends” on big name marketing and […]

marketing ideas

OPEN POST

Hey! I’m Samantha.  I help purpose-driven boss ladies like you become confident in your marketing decisions so you can be the fierce moneymaker, and storyteller you were called to be. So pop the champagne and meet your new marketing BFF behind the scenes, let’s get this profit party started!

Meet Samantha here.

Pick my brain on #allthemarketingthings. I'm yours for 30 minutes...fo' free

TAKE THE MARKETING STRATEGY MINI COURSE

*Limited availability.
First-come, first-served basis.