SAMANTHA ROYER

7 Back To School Creative Ideas For The Mamapreneur

Back to school prep got you strapped for time mama?? If you’re in the middle of buying 124 of EVERY.SINGLE.THING. on the school list, running low on creative juices for social media these days, or if you’re ready to really scale your biz after the kiddos go back…I have 7 back to school creative ideas […]

CREATIVE IDEAS

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How to create a killer content marketing strategy

Because creating a content marketing strategy is a MUST-DO before you start putting out messages into the world and expecting the dollar bills to roll in. If you don’t know “why” you’re marketing, who you’re talking to, or what to even say to make an impact and see results, your marketing tactics don’t actually matter […]

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5 basic numbers you need to know to grow your creative business

Ever wonder how all the cool creatives on the block seem to just effortlessly make money and continuously grow their business?? Spoiler alert: it’s not grasping at #allthemarketingthings but rather the RIGHT marketing things. And all those cool creative kids are using one thing that most entrepreneurs aren’t to know how to figure out which ones […]

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6 Collaboration Ideas to Grow Your Audience

You know, those fun opportunities where you see friends supporting friends on the ‘gram featuring them or co-hosting FB lives?? That’s what I’m talking about: Collaborations. And today I want to answer some of your questions about collaborations and show you how to use them to grow your audience. Questions like: “How are people even […]

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How To Optimize Your Email Marketing Strategy : Part 1: Optimizing Your Lead Magnet

You’ve checked off all the boxes on your email marketing strategy. You’ve created a killer lead magnet and offer it throughout your site, you include your calls to action at the end of your blog posts to get readers to opt into your list, and you may even be super savvy at nurturing your webinar […]

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How to use Instagram For Business: Using Instagram Insights to Make Money

So you have a business Instagram account, but the dollars still aren’t rolling in… so now what?? If you’re ready to start using the Insight tool available in your Instagram Business account to start making money today, you definitely don’t want to skim through today’s blog post. Because in this blog post, we’re talking about: […]

Data

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11 Things KILLING Your Brand Visibility (and how to fix it)

Sometimes I catch myself saying I need more professional photography, better website copy, or a more intricate sales funnel and I have to stop myself because the truth is: No fancy website design, copywritten landing pages,  or sales funnel in the world matters if I don’t have brand visibility- and the same goes for you. […]

marketing ideas

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11 Things I Learned (THE HARD WAY) In My First Year Of Business

I’m still pinching myself that it’s been a whole year since this little business of mine opened up…ok, who am I kidding? I’m not just pinching myself. Ya’ll know I just LOVE a good excuse for a celebration so I’ve been more like firing the confetti cannons and poppin’ champaign over here. 🎉 And you know what else […]

PERSONAL

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8 Fun Marketing Ideas For Creatives To Try

Because boring doesn’t engage your audience or sell and sometimes our creative juices just run dry. That’s why I’m sharing  8 fun marketing ideas to boost engagement and dolla bills for that next campaign or launch of yours. These 8 fun marketing ideas will leave you inspired to promote that next announcement and having your […]

marketing ideas

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How To Create Brand Messaging That Converts To Paying Clients

Why do you do what you do for a living? The 3 letter word, “why”, will make or break your business. You can’t market your business without understanding your “Why?”- your brand messaging. Brand messaging is your brand’s “promise”, the value that you add to your audience, and all the words and imagery you use to […]

marketing strategy

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Hey! I’m Samantha.  I help purpose-driven boss ladies like you become confident in your marketing decisions so you can be the fierce moneymaker, and storyteller you were called to be. So pop the champagne and meet your new marketing BFF behind the scenes, let’s get this profit party started!

Meet Samantha here.

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