Back to school prep got you strapped for time mama?? If you’re in the middle of buying 124 of EVERY.SINGLE.THING. on the school list, running low on creative juices for social media these days, or if you’re ready to really scale your biz after the kiddos go back…I have 7 back to school creative ideas […]
Because creating a content marketing strategy is a MUST-DO before you start putting out messages into the world and expecting the dollar bills to roll in. If you don’t know “why” you’re marketing, who you’re talking to, or what to even say to make an impact and see results, your marketing tactics don’t actually matter […]
Ever wonder how all the cool creatives on the block seem to just effortlessly make money and continuously grow their business?? Spoiler alert: it’s not grasping at #allthemarketingthings but rather the RIGHT marketing things. And all those cool creative kids are using one thing that most entrepreneurs aren’t to know how to figure out which ones […]
Because creating a content marketing strategy is a MUST-DO before you start putting out messages into the world and expecting the dollar bills to roll in. If you don’t know “why” you’re marketing, who you’re talking to, or what to even say to make an impact and see results, your marketing tactics don’t actually matter […]
Ever wonder how all the cool creatives on the block seem to just effortlessly make money and continuously grow their business?? Spoiler alert: it’s not grasping at #allthemarketingthings but rather the RIGHT marketing things. And all those cool creative kids are using one thing that most entrepreneurs aren’t to know how to figure out which ones […]
You’ve checked off all the boxes on your email marketing strategy. You’ve created a killer lead magnet and offer it throughout your site, you include your calls to action at the end of your blog posts to get readers to opt into your list, and you may even be super savvy at nurturing your webinar […]
Why do you do what you do for a living? The 3 letter word, “why”, will make or break your business. You can’t market your business without understanding your “Why?”- your brand messaging. Brand messaging is your brand’s “promise”, the value that you add to your audience, and all the words and imagery you use to […]
Do you ever stare at your screen for hours because you keep questioning if that Instagram caption is good enough, creative enough, or “engaging” enough for the algorithm? Then maybe decide not to post at all? Or maybe you cringe at the thought of handing out your business card because you can’t even stomach looking […]
We all get those “secret marketing strategy” subject lines in our inbox that we don’t even open. The kind we already assume we know what the content is all about so we just hit delete? The same “email list building strategy” we think we’ve heard all about or think we already have all figured all […]
Did you know you can’t say “double tap” or “comment below ” now because of the whole “engagement bait” rule from Facebook?? Did you know asking your homies to tag their friends or biz besties in the comments is among one of the 5 types of “engagement bait” that Facebook is now penalizing your visibility […]
Ever take the Buzzfeed “What emoji are you” or “The Sorting House Quiz” to know if you’d be placed in the Gryffindor or Slytherin Hogwarts house? Ok, maybe you aren’t obsessed with emojis or Harry Potter like me, but I bet you know exactly what I’m talking about or have at minimal seen your friends […]
Because no, you don’t actually need to buy a fancy new business tool or the latest online course to next-level your marketing strategy. It’s not like some new industry wide marketing concept is falling from the sky every single day that you’re missing out on. I’ve seen the same “trends” on big name marketing and […]